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Notion email 18
<!DOCTYPE html><html xmlns:v="urn:schemas-microsoft-com:vml" xmlns:o="urn:schemas-microsoft-com:office:office" lang="en"><head><title></title><meta http-equiv="Content-Type" content="text/html; charset=utf-8"/><meta name="viewport" content="width=device-width,initial-scale=1"/><!--[if mso]><xml><o:OfficeDocumentSettings><o:PixelsPerInch>96</o:PixelsPerInch><o:AllowPNG/></o:OfficeDocumentSettings></xml><![endif]--><!--[if !mso]><!--><link href="https://fonts.googleapis.com/css?family=Source+Sans+Pro" rel="stylesheet" type="text/css"/><!--<![endif]--><style> *{box-sizing:border-box}body{margin:0;padding:0}a[x-apple-data-detectors]{color:inherit!important;text-decoration:inherit!important}#MessageViewBody a{color:inherit;text-decoration:none}p{line-height:inherit}.desktop_hide,.desktop_hide table{mso-hide:all;display:none;max-height:0;overflow:hidden}@media (max-width:520px){.image_block img.big,.row-content{width:100%!important}.mobile_hide{display:none}.stack .column{width:100%;display:block}.mobile_hide{min-height:0;max-height:0;max-width:0;overflow:hidden;font-size:0}.desktop_hide,.desktop_hide table{display:table!important;max-height:none!important}} </style></head><body style="background-color:#fff;margin:0;padding:0;-webkit-text-size-adjust:none;text-size-adjust:none"><div style="display: none; max-height: 0px; overflow: hidden; mso-hide:all;">Learn how to use the numbers game to increase your sales</div><div style="display: none; max-height: 0px; overflow: hidden; mso-hide:all;"> </div><table class="nl-container" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;background-color:#fff"><tbody><tr><td><table class="row row-1" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;background-color:#fff"><tbody> <tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;color:#333;width:500px" width="500"><tbody><tr><td class="column column-1" width="100%" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;vertical-align:top;padding-top:15px;padding-bottom:15px;border-top:0;border-right:0;border-bottom:0;border-left:0"><table class="text_block block-1" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad"><div style="font-family:Tahoma,Verdana,sans-serif"><div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:14.399999999999999px;color:#555;line-height:1.2"><p style="margin:0;font-size:14px;text-align:center"> <a style="text-decoration: none; color: #317AE2;" href="https://e.customeriomail.com/deliveries/dgSltAUAAIKoOYGoOQGOIzES7VFOyZhe7w9gZTI=" target="_blank" rel="noopener">View this email in your browser</a></p></div></div></td></tr></tbody></table><table class="image_block block-2" width="100%" border="0" cellpadding="5" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td class="pad"><div class="alignment" align="center" style="line-height:10px"> <a href="https://www.pipedrive.com/?utm_source=customer.io&utm_medium=email&utm_campaign=ENSPC - Sales Pipeline Course&utm_content=[1/12] SPA Sales Tip 1&campaign_id=30&message_type=email_action&campaign_type=behavioral&workspace=acquisition" target="_blank" style="outline:none" tabindex="-1"><img src="https://userimg-bee.customeriomail.com/images/client-env-88613/editor_images/Logos/logo_SPC.png" style="display:block;height:auto;border:0;width:300px;max-width:100%" width="300" alt="Image" title="Image"/></a></div></td></tr></tbody></table><table class="image_block block-3" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"> <tbody><tr><td class="pad"><div class="alignment" align="center" style="line-height:10px"><a href="https://www.pipedrive.com/?utm_source=customer.io&utm_medium=email&utm_campaign=ENSPC - Sales Pipeline Course&utm_content=[1/12] SPA Sales Tip 1&campaign_id=30&message_type=email_action&campaign_type=behavioral&workspace=acquisition" target="_blank" style="outline:none" tabindex="-1"><img src="https://userimg-bee.customeriomail.com/images/client-env-88613/editor_images/Illustrations/Illo_WonDeal_SPA%20Tip1.png" style="display:block;height:auto;border:0;width:325px;max-width:100%" width="325" alt="Expert Sales Tip 1" title="Expert Sales Tip 1"/></a></div></td></tr></tbody></table><table class="text_block block-4" width="100%" border="0" cellpadding="20" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad"><div style="font-family:sans-serif"><div class="txtTinyMce-wrapper" style="font-family:Source Sans Pro,Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:14.399999999999999px;color:#26292c;line-height:1.2"><p style="margin:0;font-size:12px;text-align:center"> <span style="font-size:30px;"><strong>Lesson 1: </strong></span><span style="font-size:30px;"><strong>Understand </strong></span><span style="font-size:30px;"><strong>the numbers game</strong></span></p></div></div></td></tr></tbody></table><table class="text_block block-5" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:10px;padding-left:15px;padding-right:15px;padding-top:10px"><div style="font-family:Tahoma,Verdana,sans-serif"><div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><p style="margin:0;font-size:12px;mso-line-height-alt:24px"> <span style="font-size:16px;">Many feel that successful salespeople are born with innate abilities that others don’t possess. <strong>That’s false.</strong></span></p></div></div></td></tr></tbody></table><table class="text_block block-6" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:15px;padding-left:20px;padding-right:20px;padding-top:15px"><div style="font-family:sans-serif"><div class="txtTinyMce-wrapper" style="font-family:Source Sans Pro,Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:14.399999999999999px;color:#26292c;line-height:1.2"><p style="margin:0;font-size:12px;text-align:center"><span style="font-size:18px;"><span style=""><strong>The real trick to sales is that there is no real trick to sales</strong></span></span></p></div></div></td></tr></tbody></table><table class="text_block block-7" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:10px;padding-left:15px;padding-right:15px;padding-top:10px"><div style="font-family:Tahoma,Verdana,sans-serif"><div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><p style="margin:0;font-size:12px;mso-line-height-alt:24px"><span style="font-size:16px;">Sales success is based on the time and effort you put into managing your <strong>sales pipeline</strong>. The better your work ethic, the better your results.</span></p><p style="margin:0;font-size:12px;mso-line-height-alt:18px"> </p><p style="margin:0;font-size:12px;mso-line-height-alt:24px"> <span style="font-size:16px;">Profitable sales pipeline management is about focusing on those conversations that are most likely to close: those that fall within your sales cycle. Persistence is a great quality, but the focused effort is really what makes money. </span></p></div></div></td></tr></tbody></table><table class="text_block block-8" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:20px;padding-left:20px;padding-right:20px;padding-top:15px"><div style="font-family:sans-serif"><div class="txtTinyMce-wrapper" style="font-family:Source Sans Pro,Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:14.399999999999999px;color:#26292c;line-height:1.2"><p style="margin:0;font-size:12px;text-align:center"> <span style="font-size:18px;"><span style=""><strong>Click the image below to watch the video for Chapter 1 of the Sales Pipeline Course</strong></span></span></p></div></div></td></tr></tbody></table><table class="image_block block-9" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td class="pad" style="padding-bottom:10px;width:100%;padding-right:0;padding-left:0"><div class="alignment" align="center" style="line-height:10px"> <a href="https://www.youtube.com/watch?v=AFvgwM9D5a0&list=PL46lQdeTqOcp8DFVQwXQgNV-KmkWqaNwD" target="_blank" style="outline:none" tabindex="-1"><img class="big" src="https://userimg-bee.customeriomail.com/images/client-env-88613/editor_images/Headshots/Headshot_SPCThumbnail_1.jpg" style="display:block;height:auto;border:0;width:475px;max-width:100%" width="475" alt="Alternate text" title="Alternate text"/></a></div></td></tr></tbody></table><table class="text_block block-10" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:15px;padding-left:20px;padding-right:20px;padding-top:15px"><div style="font-family:sans-serif"><div class="txtTinyMce-wrapper" style="font-family:Source Sans Pro,Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:14.399999999999999px;color:#26292c;line-height:1.2"><p style="margin:0;font-size:12px;text-align:center"> <span style="font-size:18px;"><span style=""><strong>You get big sales numbers when you understand the numbers game</strong></span></span></p></div></div></td></tr></tbody></table><table class="text_block block-11" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:5px;padding-left:15px;padding-right:15px;padding-top:5px"><div style="font-family:Tahoma,Verdana,sans-serif"> <div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><p style="margin:0;font-size:12px;mso-line-height-alt:24px"><span style="font-size:16px;">Here’s the truth about a sales pipeline: It’s not a solid pipe; it’s got a lot of holes in it. Not everybody you stuff into the front end will come sailing out the other.</span></p><p style="margin:0;font-size:12px;mso-line-height-alt:18px"> </p><p style="margin:0;font-size:12px;mso-line-height-alt:24px"><span style="font-size:16px;">First, you need to define the stages of your sales pipeline.</span></p><p style="margin:0;font-size:12px;mso-line-height-alt:18px"> </p><p style="margin:0;font-size:12px;mso-line-height-alt:24px"> <span style="font-size:16px;">Depending on your industry, these stages may be different but the principle is the same. It’s also important to remember that not all prospects eventually buy.</span></p><p style="margin:0;font-size:12px;mso-line-height-alt:18px"> </p><p style="margin:0;font-size:12px;mso-line-height-alt:24px"><span style="font-size:16px;">In this example, we’ll use…</span></p></div></div></td></tr></tbody></table><table class="text_block block-12" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-left:15px;padding-right:15px"><div style="font-family:Tahoma,Verdana,sans-serif"><div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><ul style="line-height:1.5;mso-line-height-alt:18px;font-size:12px"><li> <span style="font-size:16px;">Prospect Chosen</span></li><li><span style="font-size:16px;">Meeting Agreed</span></li><li><span style="font-size:16px;">Proposal Sent</span></li><li><span style="font-size:16px;">Deals Won</span></li></ul></div></div></td></tr></tbody></table><table class="text_block block-13" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:5px;padding-left:15px;padding-right:15px;padding-top:5px"><div style="font-family:Tahoma,Verdana,sans-serif"><div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><p style="margin:0;font-size:12px;mso-line-height-alt:24px"> <span style="font-size:16px;">Next, you need to find out how many people you should contact to make 1 sale. This is your sales close ratio.</span></p></div></div></td></tr></tbody></table><table class="text_block block-14" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:5px;padding-left:15px;padding-right:15px;padding-top:5px"><div style="font-family:Tahoma,Verdana,sans-serif"><div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><ul style="line-height:1.5;mso-line-height-alt:18px;font-size:12px"><li><span style="font-size:16px;">Let’s say you have 10 people in your pipeline who you’re going to call</span></li><li> <span style="font-size:16px;">4 agree to meet with you, but the other 6 have no interest in meeting</span></li><li><span style="font-size:16px;">2 of the 4 have a need for what you’re offering and require a proposal</span></li><li><span style="font-size:16px;">From the 2 proposals, 1 was successful and you win them as a customer </span></li></ul></div></div></td></tr></tbody></table><table class="image_block block-15" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td class="pad" style="padding-bottom:10px;width:100%;padding-right:0;padding-left:0"><div class="alignment" align="center" style="line-height:10px"><img class="big" src="https://userimg-bee.customeriomail.com/images/client-env-88613/editor_images/Illustrations/Illo_SPCEmails_FLow.png" style="display:block;height:auto;border:0;width:500px;max-width:100%" width="500" alt="Alternate text" title="Alternate text"/></div></td></tr></tbody></table><table class="text_block block-16" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad" style="padding-bottom:5px;padding-left:15px;padding-right:15px;padding-top:5px"><div style="font-family:Tahoma,Verdana,sans-serif"><div class="txtTinyMce-wrapper" style="font-family:'Source Sans Pro',Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><p style="margin:0;font-size:12px;mso-line-height-alt:24px"><span style="font-size:16px;">That would make your conversion rate 10%. So, if your goal is 1 sale, you have to talk to 10 people. If you want 6 sales, you need to speak with 60.</span></p><p style="margin:0;font-size:12px;mso-line-height-alt:18px"> </p><p style="margin:0;mso-line-height-alt:24px"><span style="font-size:16px;">To make X number of sales, you must talk to Y number of prospects. </span></p><p style="margin:0;mso-line-height-alt:24px"><br/><span style="font-size:16px;">This is how sales pipeline management works and how you can guarantee that you make your sales goals every month.</span></p><p style="margin:0;mso-line-height-alt:24px"><br/><span style="font-size:16px;">The more work you do, the more accurate your actual closing ratio will be. <strong>Identifying this ratio gives you the magic key to sales success.</strong></span></p></div></div></td></tr></tbody></table><table class="text_block block-17" width="100%" border="0" cellpadding="10" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad"><div style="font-family:sans-serif"><div class="txtTinyMce-wrapper" style="font-family:Source Sans Pro,Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><p style="margin:0;font-size:12px"> <strong><span style="font-size:16px;">Want to put these tips into practice? Try Pipedrive, the sales pipeline management tool designed for salespeople, by salespeople.</span></strong></p></div></div></td></tr></tbody></table><table class="button_block block-18" width="100%" border="0" cellpadding="20" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td class="pad"><div class="alignment" align="center"> <!--[if mso]><v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://www.pipedrive.com/en/gettingstarted?utm_source=customer.io&utm_medium=email&utm_campaign=ENSPC - Sales Pipeline Course&utm_content=[1/12] SPA Sales Tip 1&campaign_id=30&message_type=email_action&campaign_type=behavioral&workspace=acquisition" style="height:50px;width:195px;v-text-anchor:middle;" arcsize="8%" stroke="false" fillcolor="#08a742"><w:anchorlock/><v:textbox inset="0px,0px,0px,0px"><center style="color:#ffffff; font-family:Tahoma, Verdana, sans-serif; font-size:20px"><![endif]--> <a href="https://www.pipedrive.com/en/gettingstarted?utm_source=customer.io&utm_medium=email&utm_campaign=ENSPC - Sales Pipeline Course&utm_content=[1/12] SPA Sales Tip 1&campaign_id=30&message_type=email_action&campaign_type=behavioral&workspace=acquisition" target="_blank" style="text-decoration:none;display:inline-block;color:#ffffff;background-color:#08a742;border-radius:4px;width:auto;border-top:1px solid #08a742;font-weight:undefined;border-right:1px solid #08a742;border-bottom:1px solid #08a742;border-left:1px solid #08a742;padding-top:5px;padding-bottom:5px;font-family:'Source Sans Pro', Tahoma, Verdana, Segoe, sans-serif;text-align:center;mso-border-alt:none;word-break:keep-all;"><span style="padding-left:20px;padding-right:20px;font-size:20px;display:inline-block;letter-spacing:normal;"><span style="word-break: break-word;"><span style="line-height: 40px;" data-mce-style=""><strong>Try Pipedrive Free</strong></span></span></span></a> <!--[if mso]></center></v:textbox></v:roundrect><![endif]--></div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-2" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;color:#333;width:500px" width="500"><tbody><tr><td class="column column-1" width="50%" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-left:15px;padding-right:15px;vertical-align:top;border-top:0;border-right:0;border-bottom:0;border-left:0"><table class="text_block block-2" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class="pad"><div style="font-family:sans-serif"><div class="txtTinyMce-wrapper" style="font-family:Source Sans Pro,Tahoma,Verdana,Segoe,sans-serif;font-size:12px;mso-line-height-alt:18px;color:#26292c;line-height:1.5"><p style="margin:0;font-size:14px;text-align:left;mso-line-height-alt:30px"> <span style="font-size:20px;"> </span></p><p style="margin:0;font-size:14px;text-align:left"><strong><span style="font-size:20px;">Timo Rein, Pipedrive</span></strong></p><p style="margin:0;font-size:14px;text-align:left"> <strong><span style="font-size:20px;">Co-Founder</span></strong></p><p style="margin:0;font-size:14px;text-align:center"><strong><span style="font-size:20px;"> </span></strong> </p></div></div></td></tr></tbody></table></td><td class="column column-2" width="50%" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;vertical-align:top;border-top:0;border-right:0;border-bottom:0;border-left:0"><table class="image_block block-2" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td class="pad" style="width:100%;padding-right:0;padding-left:0;padding-top:5px;padding-bottom:5px"><div class="alignment" align="center" style="line-height:10px"><img src="https://userimg-bee.customeriomail.com/images/client-env-88613/editor_images/Headshots/Headshot_TimoRein_SPA_Tips.jpg" style="display:block;height:auto;border:0;width:200px;max-width:100%" width="200" alt="Timo Rein" title="Timo Rein"/> </div></td></tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><table class="row row-3" align="center" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td><table class="row-content stack" align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;color:#000;width:500px" width="500"><tbody><tr><td class="column column-1" width="100%" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;vertical-align:top;padding-top:5px;padding-bottom:5px;border-top:0;border-right:0;border-bottom:0;border-left:0"><table class="image_block block-1" width="100%" border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td class="pad" style="width:100%;padding-right:0;padding-left:0"><div class="alignment" align="center" style="line-height:10px"> <a href="https://www.pipedrive.com/en/gettingstarted?utm_source=customer.io&utm_medium=email&utm_campaign=ENSPC - 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