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Subject:
Welcome to Buffer ๐Ÿ‘‹
Date sent:
November 20, 2023
from
Joel from Buffer
Subject:
[Demo + Q&A] Get started with your Buffer trial
Date sent:
November 21, 2023
from
Essence from Buffer
Subject:
Last 3 days of your trial
Date sent:
November 30, 2023
from
Essence from Buffer
Subject:
Quick feedback?
Date sent:
December 4, 2023
from
Joel from Buffer
Subject:
Buffer changed a lot last year...
Date sent:
January 9, 2024
from
Mike from Buffer
Subject:
New! Schedule a first comment with your LinkedIn posts
Date sent:
January 24, 2024
from
Mike from Buffer
Subject:
Awesome! You are in.
Date sent:
January 31, 2024
from
Joel from Buffer
Subject:
Thank you for your payment and support!
Date sent:
January 31, 2024
from
Joel from Buffer
Subject:
How to build long-term traffic through social media
Date sent:
March 5, 2024
from
Mike from Buffer
Subject:
Introducing more publishing options for Instagram
Date sent:
April 3, 2024
from
Mike from Buffer
Subject:
Introducing the new Board view
Date sent:
April 17, 2024
from
Mike from Buffer
Subject:
Facebook Stories scheduling is here
Date sent:
May 21, 2024
from
Mike from Buffer
Subject:
Threads scheduling has arrived ๐Ÿงต
Date sent:
June 25, 2024
from
Mike from Buffer
Subject:
NEW: Post engagement data for LinkedIn Profiles is here!
Date sent:
July 9, 2024
from
Mike from Buffer
Subject:
Bluesky has landed in Buffer ๐Ÿฆ‹
Date sent:
July 30, 2024
from
Mike from Buffer
Subject:
From 280 to 25,000: Say hello to long-form X posts
Date sent:
August 21, 2024
from
Mike from Buffer
Subject:
Instagram personal profiles are here โœจ
Date sent:
November 21, 2024
from
Mike from Buffer
Subject:
Bluesky is taking off! ๐Ÿš€
Date sent:
December 4, 2024
from
Mike from Buffer
Subject:
You're in the top 15% of Buffer users!
Date sent:
December 18, 2024
from
Joel from Buffer
Subject:
๐Ÿš€ 3 tips for social media success in 2025
Date sent:
January 2, 2025
from
The Buffer Team
Subject:
You're invited: Grow your brand in 2025 ๐ŸŒฑ
Date sent:
January 8, 2025
from
The Buffer Team
Subject:
Introducing: Streaks ๐ŸŒฑ
Date sent:
January 29, 2025
from
Mike from Buffer
Subject:
New in Buffer: Instagram Grid Preview
Date sent:
March 6, 2025
from
Mike from Buffer
Subject:
โœจ New: Feeds are here
Date sent:
March 25, 2025
from
Mike from Buffer
Subject:
Celebrate your 17 week streak on social ๐ŸŽ‰
Date sent:
April 30, 2025
from
Mike from Buffer
Subject:
Feeling stuck on what to post? This might help
Date sent:
May 29, 2025
from
Mike from Buffer
Subject:
๐ŸŽ‰ LinkedIn mentions are here!
Date sent:
June 10, 2025
from
Mike from Buffer
Subject:
โœจ Youโ€™re invited to Creator Camp
Date sent:
June 11, 2025
from
Tami from Buffer
Subject:
๐Ÿ“Š LinkedIn Analytics just got personal
Date sent:
July 8, 2025
from
Mike from Buffer

Onboard Free User

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 1, 2025
Date Ended:
Jun 28, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Onboard Paid User

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 1, 2025
Date Ended:
Jun 30, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Educate & Engage

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 1, 2025
Date Ended:
Jun 28, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Win Back Churned User

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 15, 2025
Date Ended:
Sep 26, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Expand User

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 12, 2025
Date Ended:
Sep 2, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Announce New Features

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 15, 2025
Date Ended:
Sep 30, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Celebrate Milestones

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 8, 2025
Date Ended:
Sep 15, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Request Feedback

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
10
Date Started:
January 12, 2025
Date Ended:
Sep 2, 2025
Avg time delay:
Every 2 days
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.

Transactional Emails

Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Including integrations and time-saving benefits, using real-world use cases. The series reinforces the habit of recording with Loom by encouraging users to explore its capabilities. By blending education with gentle nudges to upgrade, Loomโ€™s onboarding flow builds confidence, reduces friction, and moves users toward long-term adoption.
Number of emails:
Date Started:
Date Ended:
Avg time delay:
No templates for this touchpoint (yet)

Weโ€™re working to trigger every possible touchpoint, so this space will fill up soon.